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At GF it is fair to say we are slightly badge crazy! After 30 years of manufacturing badges, we are still as in love with them as we always have been. This enthusiasm for badge making has fuelled the growth of the company over time. From year to year we have been gaining expertise and we now have a great reputation in the garment decorating industry for both blank and embroidered badges.

We’ve made badges for people all over the UK and further afield. Whether they are name badges for a company, logo badges for a club, achievement badges for a swimming event or souvenir badges for a touring heavy metal band we’ve done it all.

But what is an Embroidered Badge?

We manufacture embroidered badges (or patches-If you are American) using a stitching process on our state of the art machinery. This process can be used on a base cloth to produce individual badges or directly onto a garment or other product. The result of this is a textured design that is raised up from the fabric, helping it stand out from the garment. 

Badges embroidered onto base cloth, can be cut out to produce unique, individual items which can be sewn, ironed or glued onto garments, bags or anything you want really.

Why Choose Embroidered Badges?

Many embroidered logos are better suited to badges rather than being directly onto the garment. 

This is for a number of reasons:

1. The garment may already have been bought by the customer and the postage costs of getting it to the embroidery machine may not be viable

2. The position for the desired embroidery maybe to awkward to carry out with the embroidery machine.

3. The stitch count of the logo maybe too much for the garment material to hold

4. Financially it may be better to produce a large batch of badges all in one go. This works in the case that there are more recipients that will join later such as with a school or a sports club.

Badge making is a skill we have developed over thirty years. We produce quality computer programs which deliver high class designs using only the very best materials.  For a high quality, low cost badge making service then call GF today on 02920 755733, visit our eshop or send an email to

West Wales welterweight Dale Evans just missed out on claiming the first Prizefighter trophy of 2013 narrowly missing out in the last stage to Sunderland’s Glenn Foot. Dale along with his competitor had both been undefeated coming into the event, but it was Foot who maintained his record after a great night of boxing at Wolverhampton’s Civic Hall.

Dale of course was wearing his newly embroidered and printed boxing shorts, courtesy of us here at GF. Evans felt unsurprisingly hard done by as his opponent got the nod on a split decision, due to his slightly higher work-rate and quality right hands. Dale felt he had done enough but I’m sure he will bounce back under the watchful eye of coach Gary ‘The Rocketman’ Lockett.

Evans had beaten the bookies favourite coming into the event Mark Thompson and youngster Sam Egginton in the previous rounds. The Welshman from St Clears thoroughly deserved to win both fights as he controlled the fights with his superior hand speed.


GF against the Badge Cull

Posted by John

Oh it's the badger cull not badge, I thought the Goverment were going to stop us making quality badges for a minute then. At GF we have developed our skills as badge makers over the last 30 years. We provide a badge making service to suit the needs of all businesses. No matter how complex the design is or what material we use, we guarantee our finished product will be second to none. We use state of the art computer programs to give your design the finish and precision that you require. We are badge making fanatics with a broad range of badge options for our broad range of customers, here are the badge making options we provide:

Embroidered Badges (where the image is sewn on top of the fabric)

Printed Badges (involving sublimation process where the print is actually within the fabric itself)

Woven Badges (the fabric is woven so the design is within the material – ideal for small text and detail)

Plain Blank Badges (A range of badges ready to be adorned with your print / transfer)


Wire badges (hand made using gold and silver wire)

If you need a high quality and low cost badge making service then give us a call on 02930 755733


GF Badges on TV!

Posted by John

We recently produced some American Police Badges for Darlow Smithson Productions- one of the worlds leading factual production companies.

This is what they sent us:

"Just a little note to say thank you so much for our wonderful ‘mockup’ police badges. They are absolutely perfect and went beyond my expectations. They are going to look fantastic for our show.

Your service was super fast and efficient, always polite and helpful too! Thanks so much!"

Sophie Cunningham -Darlow Smithson Production

Many of us here at GF Europe are avid Cardiff City supporters and the news pre-season was somewhat of a shock. The new Malaysian owners decided to completely rebrand the club leaving many supporters with both red faces and red shirts. The move followed after several discussions between club directors and Malaysian investors Tan Sri Vincent Tan and Dato Chan Tien Ghee. The changes were introduced as part of "major and significant" investment by the Championship club's Malaysian owners.

The idea behind the rebranding was to exploit and maximise the ‘Cardiff City’ brand and commercial revenues in the growing Asian markets. The rebranding provoked disappointment and anger among many fans of the club. Many supporters refused to reorder season tickets; one fan even went as far as to auction off his support on ebay to any other football club. The badge was also changed from the traditional 113 year old bluebird crest to a red dragon with the phrase ’Fire and Passion’ underneath it.

The reaction from the city fans showed that despite serious financial gain they would rather keep tradition; wearing blue with the embroidered bluebird badge on the left chest. This goes to show how important a badge is to people. A lot of memories and meanings can be assigned to a badge; the Bluebird badge was worn when we won the F.A cup in 1927. The Bluebird badge was also worn when we were growing up and supporting the team as children. The Bluebird crest gave everyone a sense of belonging; it represented the history and tradition of the club. But that is no longer! 



But this season is the start of a new stronger Cardiff City team both on the pitch and financially. Although the badge has changed, we are still the same club. We have the same supporters, the same team and the same history. I’m sure the phrases ‘Cardiff City Redbirds’ or ‘Fire and Passion’ will not stick in a hurry. But a fresh start has given Cardiff City FC a new lease of life and we are currently sitting pretty at the top of the table.

At GF we supply many teams with badges; creating a sense of pride in the community. Badge making is a skill we have developed over thirty years. We produce quality computer programs which deliver high class designs using only the very best materials For a high quality, low cost badge making service then call GF today on 02920 755733, visit our eshop or send an email to